Social Media Mashup

Why can't we be happy with what we've got?

Everything I know tells me that this is not a good headline for a readership that is obviously at the forefront of technology. Let me play devils advocate for one moment though to discuss a trend that is causing me slight unease. as I remember being amazed at the fact that I could sit in a room, in front of a computer screen and talk to people I'd never met before in a chat room.

Then came ICQ, MSN and their cohorts allowing friends, strangers and strange people to connect to each other in a more direct fashion. 2003 saw the advent of the great Myspace. At last we could listen to our favourite bands instantly online, message each other and then, as times moved on watch videos and write blogs; but it wasn't enough. There was a thirst for something more niche. A bit more exclusive. Cue mass uptake of Facebook, then Bebo (for the younger guys and gals), not to mention Linked in, Faceparty and all the others that quickly emerged (I would be interested to know the exact chronological order that they appeared.)

Still not enough though. We didn't want to trawl through blogs for information. 'Blogs are dead', said Wired.com recently. We can't be bothered to read more than the status report on our Facebook page and so came Twitter et al, as we apparently aren't interested in reading anything longer than 140 characters.

Now the time has come when we can't even wait to get to a computer, and have to have the latest application uploaded to our i-phone and other generic third generation smartphones. Don't get me wrong, it is of course important to be aware of every new development but do we have to jump on every single bandwagon? Does Twitter actually benefit our day to day life or does it get in the way.

So I put it to you. Instead of signing up to the latest dotcom social networking next big thing. Why not spend that time investigating what utility can really be taken from your current big thing. Surely in our role as technological overseers we have a responsibility to not only talk up every new startup but to also fully appreciate and discuss what we have at our disposal right now. That said, never take your eye off the horizon digiteers, you never know what may be around the corner.